A chatbot that won't annoy customers - is it possible?

Years ago, the technological hype for chatbots and voice bots made many companies decide to invest in technology that may have reduced customer service costs, but at the same time caused huge image damage and led to the loss of many customers. Could this have been avoided?
What are the dangers of following technological hype? Is it worth believing that a new technology appearing on the market will solve all our problems? Lukasz Nienartowicz - Head of Business Intelligenc at Britenet - discusses how to use Large Language Models wisely in your insurance company, in an article for Insurance Gazeta.
The link to the full article can be found below: